In the spirit of full disclosure, I confess that I drank my last cup of coffee 35 years ago. So I shouldn’t care about the re-branding of a legacy Seattle coffee merchant. However, the new logo ...

After years as Starbucks’ little-mentioned shadow brand, Seattle’s Best Coffee is stepping into the light with redesigned cups and signage, and a Facebook page to underscore its rapidly expanding ...

You've probably never noticed it, but the Starbucks logo has a tiny, hidden detail. Here's how to spot it. Some like their coffee bold and black, while others take it sweet and sugary. No matter your ...

The Starbucks logo is so iconic that it’s hard to imagine an image that could represent the brand as effectively as the mermaid. But graphic designer and YouTuber Kelly Lauren has boldly attempted to ...

A firefighter-owned coffee roaster in Illinois and the Chicago Fire Department have amicably settled a trademark infringement lawsuit that was brought against the company earlier this year. According ...

A: “I tried to merge the concepts of a healthy brain and a good and natural coffee. I wanted something fun with something evocative, like the smell of coffee beans freshly ground.” — Jorge de la Cruz ...

STARBUCKS is known for its delicious coffee and eye-catching logo, but it didn’t quite start out that way. While the taste of its coffee and teas has been consistent, the company has made various ...

A famous upmarket Viennese delicatessen and coffee house has dropped a controversial logo showing the head of a young Ottoman boy clad in a red fez amid claims it panders to racist stereotypes. "This ...