Retail Media Creative Studio generates banner ads in seconds using a product's URL, then uses AI algorithms for in-flight optimization. Microsoft is launching a new AI-powered solution that ...
Design principles for banners that grab attention and deliver a meaningful and memorable message are paramount. These principles include knowing your audience, choosing appropriate colours and fonts, ...
‘Call me when you’ve got something new,’ scoffs the jaded advertiser to the harried media buyer. Well, maybe Point Roll’s ad delivery platform will be just the thing to persuade that numbed ad exec.
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