Foursquare does it. Mint.com does. Even NBC and Warner Brothers do it. Like it or not, gamification is here to stay. So embrace the idea that you can encourage customers to stay loyal to your brand by ...

“Gamification” is a hot, hip term right now, conjuring up images of Facebook games that may be a valuable tool for monetizing the social Web. However, for B2B marketers or customer relationship ...

The word “gamification” has gotten a lot of buzz lately, which hopefully means it will be in the running for Oxford Dictionary’s 2011 Word of the Year (hey in 2005 it was “podcast” so you never know).

For most employees, compliance training is the Brussels sprouts on the kid’s plate of working life. Everyone knows it’s good for you — one mistake could lead to violations, accidents, reputation ...