As the leader of an employer brand agency, it’s heartening to see that many businesses are now waking up to the benefits that great employer brand and candidate experience can bring. The penny has ...

An employer brand represents how employees feel about their experience working at a business and how potential job candidates and the public view it as an employer. It is shaped by its values, culture ...

In many organizations, the focus remains heavily skewed toward corporate branding rather than employer branding, a dynamic that can hinder long-term success in talent acquisition, engagement and ...

Employer branding matters. Research shows that 75% of job seekers will investigate a company’s reputation before applying for a job, and 50% of job seekers refuse to work for a company with a bad ...

Having a reputable employer brand is a must for an organization’s strategy because it helps companies recruit better candidates, reduce hiring and marketing costs, and improve productivity. Therefore, ...

This Thursday, Charter and Welcome to the Jungle are convening leaders, researchers, and experts for a summit on the new employer brand and its potential to drive trust, culture, and long-term ...

Opinions expressed by Entrepreneur contributors are their own. Creating an innovative employer brand is a goal for many companies. In fact, 80 percent of more than 100 executives and HR professionals ...

In a recent article, we explored the undeniable benefits – the why – of strong employer branding for organizations in the life sciences and health sciences. Now let’s dive into the how – how can you ...

Everyone's talking about employer branding, and for good reason. Nearly a decade has passed since the "talent gap," and yet we haven't quite discerned how to move forward. Attracting quality talent is ...

A uniform employer brand is being established across the logistics services provider for the first time, aimed to create a common self-image for staff in more than 70 countries. Rhenus Group, a global ...