Alexandra Twin has 15+ years of experience as an editor and writer, covering financial news for public and private companies. Suzanne is a content marketer, writer, and fact-checker. She holds a ...
This “tsunami” of information created on the world wide web is the lifeblood of the Internet age, allowing platforms and brands to deliver increasingly personalized and relevant marketing and customer ...
How do you build a culture of innovation in your business? This article looks into practical tips for integrating innovation ...
Iterable, the AI-native customer engagement platform, today unveiled the latest breakthrough in its rapidly expanding agentic marketing suite: the Model Context Protocol (MCP) Server. This new access ...
Clayton Christensen, the late Harvard professor, is widely known for developing the theory of disruptive innovation. In his book, The Innovator’s Dilemma, Christensen described how new technologies ...
“We needed to simplify the innovation portfolio and use our scale to better effect,” he said. As such, Unilever slashed its innovation projects by 40% since 2019 and doubled the average project size. ...
Congress should continue to make treatment affordability a pillar for patients, but it can’t come at the cost of ignoring significant progress for life-threatening illnesses like hepatitis C (HCV).