When I viewed Gillette’s “toxic masculinity” TV ad — the one that portrays a line of men shrugging, “Boys will be boys,” while their fellows bully the weak, help themselves to unwanted sexual contact, ...
The commercial that aired showed two young boys wrestling in the backyard at a barbecue, several scenes of teenage boys bullying one person, and a guy who stopped by a buddy when he went to talk to a ...
The recent commercial from Gillette, titled “Toxic Masculinity” has sparked a great deal of discussion and controversy. Unlike many debates over the merits of particular ad messaging or brand ...
Razor blade commercials aren’t supposed to make national headlines, but these aren’t ordinary times. Last week’s Gillette commercial playing on the #MeToo movement became the latest piece of corporate ...
Gillette's latest commercial questioning "toxic masculinity" in the Me Too era is facing backlash from some viewers. With almost 20 million views on YouTube, the ad garnered 535,000 likes and 990,000 ...
Why are some men so afraid of the new Gillette #MeToo commercial? That’s the only explanation, right? The razor company has a new commercial that takes its decades-old slogan, "The best a man can get, ...
Fifty years ago, innovation in shaving ads for men was pure sexual innuendo. “Take it off. Take it all off,” cooed Swedish model Gunilla Knutson in a mid-1960s Noxzema spot that featured a guy shaving ...
Is this really the best a man can get? That's the question Gillette and the team over at Procter & Gamble (P&G) are asking in their new commercial and the world is waiting on an answer. This week, ...
Razor blade commercials aren’t supposed to make national headlines, but these aren’t ordinary times. Last week’s Gillette commercial playing on the #MeToo movement became the latest piece of corporate ...