Display and video advertisement rely on accurate customer data in order to personalize emails and Web site pages, yet more than 71% of the 223 million B2B records analyzed by Dun & Bradstreet's ...

The two companies had filed thousands of incomplete or inaccurate “blue sheet” submissions with the Securities and Exchange Commission, according to the regulator. “We use blue sheet data to detect ...

HOUSTON — KHOU 11 Investigates has discovered that crime statistics published on METRO's website are inaccurate and ...

Bad customer data – databases where customer data is inaccurate, incomplete and inconsistent – causes huge issues for financial institutions. Accurate customer data informs effective customer ...

Zehra Cataltepe is the CEO of TAZI.AI, an adaptive, explainable AI and GenAI platform for business users. She has 100+ AI papers & patents. In many industries, including banking, insurance and ...

Data quality named the top priority for improving marketing performance, according to Adverity’s survey of CMOs across the US, UK, Germany, Austria, and Switzerland LONDON--(BUSINESS WIRE)--Adverity, ...

Forbes contributors publish independent expert analyses and insights. I write about innovation, the future of work and remote work. Sometimes AI also generates false insights, providing an answer ...