A number of cross-platform projects were considered, looking to tap into StarHub’s pay-TV, internet and mobile phone capabilities. One such project, an interactive drama under the working title ...

We often talk about patents here at SlashGear, but rarely do we get patent filings as strange (or as silly) as this one. GameNMotion has uncovered a Sony-filed patent for "converting television ...

Disney has recently made waves in the advertising world with its announcement of "Advergames" - interactive commercial breaks designed for platforms like Hulu and ESPN. This innovative approach aims ...

BEIJING, Aug. 9, 2019 /PRNewswire/ -- iQIYI, an innovative market-leading online entertainment service in China, recently launched China's first "interactive native video advertising" (the "Commercial ...

Peugeot is taking automotive advertising to the next level with its latest spot for the 208 hatchback. The ad is over seven minutes long and features sex, nudity, strip clubs, bicycle chase scenes, ...

This year's Technology & Engineering Emmy Awards added two categories for commercial advertising. The nominees were announced Saturday and winners will be named on Jan. 7 at the Consumer Electronics ...

Rob Riggle is starring in an interactive ad for P&G on Super Bowl Sunday The Kansas City Chiefs are heading to the Super Bowl on Sunday and no one is more excited about it than actor Rob Riggle.

WESTFORD, Mass. July 27, 2015 –– Tyco Security Products announced today the expansion of a strategic global partnership with Alarm.com that will enable smart interactive services for both the ...

Alfa-Leasing has developed and implemented interactive commercial offers for customers. Now the client can agree or request new terms directly on the offer page. This allows you to speed up the ...