The aftershocks of the Media Rating Council’s recent decision to lift its viewability advisory are still being felt. BrightRoll, a programmatic video ad platform, on Thursday announced a partnership ...

Operative Media, a company which operates an advertising management platform for online publishers, has formed a partnership with analytics outfit Moat. It gives Operative clients access to Moat’s ...

In-game advertising solution Anzu has partnered with analytics firm Oracle Moat to launch its first-to-market viewability measurement for in-game ads. Using its in-view metrics, advertisers working ...

Leading in-game advertising specialist Adverty AB , today (July 5th, 2022) announced a collaboration with Oracle Moat to provide enhanced measurement and verification across in-game ad environments.

SAN FRANCISCO, March 1, 2017 /PRNewswire/ -- InMobi, a global mobile advertising and discovery platform, today announced the InMobi Video Viewability Suite, combining support from two leading ...

The company claims that it can now guarantee viewability rates of "70% or more" for clients who run a campaign with any of its four MRC-accredited partners. While the majority of the world’s largest ...

Will it take a TV company to solve one of the biggest problems plaguing digital advertisers? Crackle, the streaming-video outlet owned by Sony, will enlist analytics company Moat and video-management ...

Innovid, the world's leading video marketing platform, today announced support for third party viewability measurement from all major vendors in VAST inventory, which accounts for the bulk of digital ...