Google’s v23 Ads API speeds up releases while adding deeper Performance Max insights, AI-driven audiences, and more granular reporting.

As Google’s Ad Product Liaison, I often share updates and insights with the community of digital advertisers and, best of all, get to hear your feedback first-hand. We heard quite a lot after our ...

Almost five years have passed since Google quietly introduced a beta product called Performance Max (PMax). There are now more than one million advertisers using PMax, Google boasted in an ...

Google Ads API v23 lets advertisers break down PMax campaign results by channel, offering more precise insights for ...

Google Ads has this new way to preview your Performance Max campaign ads, with one click. Now you can easily preview your ...

Google has announced several Performance Max (PMax) updates to ring in the new year, including additional campaign controls to steer incorporation of AI, deeper search reporting tools and improved ...

In a significant policy shift, Google has announced that starting on 4 March 2024, advertisers will be able to audit their ad placements Performance Max (PMax) campaigns on Search Partner Network ...

ISTANBUL (Reuters) -Turkey's antitrust authority will launch a probe into Google's Performance Max (PMAX) to determine if the AI-powered ad campaign product violates competition laws, it said on ...

Google Ads will soon support showing the Search Partner Network in the Performance Max Placement report. This means Google will show you which sites your PMax ads are running on - which is a first.

YouTube has spent the past seven months iterating and then quietly rolling them out to buyers via Google’s Merchant Center ...