Successful entrepreneurs are renowned for intuitively feeling a market’s pulse, project trends before anyone else detects them, and identifying needs that even customers are unaware of. After you are ...

Forbes contributors publish independent expert analyses and insights. I share tips about launching, validating and growing startups. When you have a new startup idea, it’s essential to understand the ...

Competitive research is a crucial part of any good marketing and business plan. Many companies lose business to competitors they have never even heard of simply because they've never taken the time to ...

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