A few weeks ago, I discussed vertical search engines – search engines that address a well-defined vertical market (a narrow topic with deep content) as opposed to, say, Google’s horizontal market ...

Vertical search engines aim at people interested in a particular area and enable ad companies to target very focused audiences Google’s eye-popping success in making its search engine an attractive ...

Google’s eye-popping success in making its search engine an attractive advertising platform has prompted many companies to try their luck in this space. Because of the stranglehold Google and a few ...