Digital strategist who coined 'Answer Engine Optimization' says SEO and GEO each address only one-third of how AI ...
Picture it: A marketing leader at a mid-sized financial services firm is finalizing next year's budget. Instead of spending days browsing multiple vendor websites, analyst PDFs, and peer reviews, she ...
Publisher Finji says that TikTok has been using generative AI to modify its ads on the platform without permission and pushing those ads to its users without Finji's knowledge, including at least one ...