The idea that social media is "rotting our brains" has fueled widespread panic, but evidence suggests otherwise. While ...

Fortnite players say thousands of V-Bucks vanished into “Steal The Brain Rot” purchases they never made, and refunds were ...

A study from scientists at Zhejiang University is going viral for showing a correlation between short-form content and lower ...

The big thinkers at Aperture discuss how modern distractions are eroding critical thinking in society.

The Jennifer Aniston neuron refers to a theory of brain formation, positing there are certain neurons which respond to anything vaguely related to one concept, like Jennifer Aniston. If this theory ...

To Gen Alpha, it’s just culture. What’s often dismissed as brain rot is not random noise. It’s a recognisable pattern of content built on repetition, absurdity and rhythm, designed not to explain ...

Short-form video is dominant on social media, and so many of us are constantly scrolling as our algorithm feeds us entertaining clips. So is it causing “brain rot?” This internet slang term has been ...

A few months ago, I was scrolling through TikTok when I came across a video that stopped me in my tracks. It starred an animated frog, dressed in a wizard hat, robe, and pink nail polish, superimposed ...

You grab your phone and in that first swipe, you see someone traveling the world. Why aren’t you on vacation? Swipe again, and someone is living off the grid. Wow, shouldn’t you get rid of your laptop ...

This article is written by a student writer from the Her Campus at BU chapter and does not reflect the views of Her Campus. The Her Campus National Editors write about products we love and think ...

With short-form video now dominant on social media, researchers are racing to understand how the highly engaging, algorithm-driven format may be reshaping the brain. From TikTok to Instagram Reels and ...

The moment the SheKnows Teen Council settled around the table during one of our focus groups, the chaos began. “Wait, you don’t know Mango Funk?” one girl gasped, half-laughing, half-scandalized.